As Telling Research  Gillian offers high quality analysis and writing fully grounded in the context of public policy and social change. She is the author of numerous research publications looking at cultural change in a range of contexts such as schools, the workplace and the family.  She collaborates with a number of other consultants and research organisations. 

Gillian specialises in primary face to face research. She also draws on a wide field of secondary source material such as academic studies, marketing theory, demographic statistics and opinion polling.